Whether you have written/co-authored a book or have a vision to write a book, you can leverage your book to build your business.
Most authors put all their energy into writing and publishing their book and leave marketing and sales as an afterthought. It is not a guarantee that if you write it, people will buy it UNLESS you plan how you will leverage your book within your existing business, products and sales process. This is not hard. With a little creativity and simple steps, you can be increasing the revenue bring in because of your book.
Charmaine Hammond shares great ways to leverage your book for more revenue like:
Take your book on a virtual book tour in your community, with a relevant trade group, or to organizations rallied around a cause. The options are endless.
Get the media involved. It can start with a simple press release.
Finally, sell your books in bulk when you are asked to speak.
In this interview, Charmaine drops several strategies and she has even more in the Speaker Success Training she is leading for free on Feb 9, 2022 (and after in the replays for WSA members).
Reserve your spot …. https://speakersuccesstraining.com
Charmaine Hammond is a Speaker, Author, and Executive Producer. She works with entrepreneurs, speakers, authors and non-profit organizations with big dreams, impact projects and movements to help them fund their dreams and projects through collaboration and sponsorship. Learn more about Charmaine at https://raiseadream.com/
Our WSA-TV Host and Producer is Laura Rubinstein, Certified Hypnotherapist, Social Media & Marketing Mentor and Business Transformation Strategist. Follow her blog here: https://TransformToday.com